Who sells where, defined once.Every lead routed by it.
Reps, territories, and capacity in one place.Plays and agents assign leads from the same rules, so routing stays right as the team changes.
Your Revenue Team,
Always in Sync
Sync your sales org from any CRM. Members, roles, and availability stay up to date as your team evolves.
Import your sales org from Salesforce, HubSpot, Pipedrive, or any CRM. Members stay in sync automatically.
Archive reps who move on, onboard new hires, and control who receives leads without disrupting live workflows.
Define SDRs, AEs, CSMs, and custom roles. Mirror your org hierarchy so routing and allocation rules work out of the box.
Define Your Coverage Model
Carve up your market by any dimension and assign reps with precision.
Define territories by region, industry, company size, or any custom criteria. Nest them into hierarchies that mirror your org structure.
Assign reps to territories with ease. When your org changes, territories adapt without disrupting live workflows.
Capacity as a guardrail
Set a cap per rep. Allocation, whether a play or an agent asks for it, respects it.
Set daily or weekly caps to prevent overload. When a rep maxes out, leads flow to the next available team member.
Round-robin, weighted, or custom distribution. Sync allocations from external sources or let Cargo handle it end-to-end.
One answer to who owns this
Routing, hand-offs, and reporting all read the same table,
so a rep and an agent never disagree about ownership.
Route leads to the right territory owner automatically based on account metadata, region, or any custom criteria.
Prevent rep overload by capping allocation per person. When someone is full, leads flow to the next available team member.
Archive departing reps and onboard new hires seamlessly. Allocations adjust automatically without disrupting live workflows.
Define territories across geographies with local capacity rules and allocation logic tailored to each market.
Manage handoffs between SDRs, AEs, and CSMs with clear territory boundaries and ownership rules.
Keep rep ownership in sync across Salesforce, HubSpot, and Cargo. Changes propagate in real time.
Visual or programmable. Same engine.
Two ways in. No ceiling on either.
“Essential. Innovative. Indispensable. Cargo let you build your unique growth engine, a much-needed solution in the market today.”Guillaume Cabane
Co-Founder @Hypergrowth
Give your agents a runtime
Bring the agents you have.Start free, deploy in one command.