Cargo vs Apollo

Apollo is prospecting and sequencing on top of its own contact database: the artifact is sequences and lists inside Apollo. Cargo is the orchestration layer for the whole revenue engine, and it has no contact database of its own by design, because the data should be yours and fetched live rather than cached in a vendor's index.

When the job is outbound prospecting, the team is non-technical, and nothing downstream needs to build on the data. Apollo puts finding, enriching and emailing in one product at a low entry price, which is a genuinely good fit for that shape of team.

No. Cargo connects to the data providers you choose and composes them into a waterfall, so coverage and cost are yours to tune and the records live in your models rather than in a vendor's cache.

Apollo prices per seat, so cost scales with headcount. Cargo prices on usage, so cost scales with what the engine actually does. Which is cheaper depends entirely on the ratio of people to volume on your team.

Yes. Apollo can stay the sequencer and one of the data sources in a waterfall while Cargo owns the model, the scoring and the routing that decide who Apollo should contact and when.